Recoding Satisfaction Levels

Recoding satisfaction levels involves transforming detailed responses into broader categories, making data analysis simpler and more insightful. For example, survey participants may rate their satisfaction using options like "Very Dissatisfied," "Dissatisfied," "Neutral," "Satisfied," and "Very Satisfied." These responses can be recoded into categories such as "Negative," "Neutral," and "Positive," to focus on overall sentiment rather than detailed levels.

 

Original Question: How satisfied are you with our service?

 

Possible Answers:

 

 

Recoded Groups:

 

 

Here, the satisfaction levels are grouped into broader categories of satisfaction.